Snapshot
March 19, 2019

Coca-Cola signs on as naming rights partner for Toronto Marlies

Participating in this sponsorship deal:

451ddf96e958c635948cd88c29892565 Data?1415809547

About Sponsor:

Coca-Cola is a carbonated soft drink sold in stores, restaurants, and vending machines in more than 200 countries. It is produced by The Coca-Cola Company of Atlanta, Georgia, and is often referred to simply as Coke . Originally intended as a patent medicine when it was invented in the late 19th century by John Pemberton, Coca-Cola was bought out by businessman Asa Griggs Candler, whose marketing tactics led Coke to its dominance of the world soft-drink market throughout the 20th century.

About Property:

The Toronto Marlies are a Canadian professional ice hockey team currently playing in the American Hockey League (AHL). The top affiliate of the National Hockey League (NHL)'s Toronto Maple Leafs, the Marlies play at the Ricoh Coliseum in Toronto, Ontario. The Marlies are the only AHL team that currently plays in the same city as its NHL affiliate.

Activation Locations
Read More
Today, Coca-Cola and Maple Leaf Sports & Entertainment (MLSE) announced a partnership that strengthens their shared commitment to community, that includes renaming the Marlies arena to Coca-Cola Coliseum. As one the city’s most historic venues and the home of the Calder Cup Champion Toronto Marlies, Coca-Cola Coliseum will continue to provide opportunities for fans to support their teams and enjoy the best in music and entertainment.
Read more at https://mlse.com »
Comparable Deals
Nearby Deals

View cost of comparable deals

Signup as Professional
Deal Analysis

View Deal Details

Signup as Professional
People
<2>View Deal Makers Signup as Professional