Columbia Sportswear signs on as official sponsor for 23XI Racing
Participating in this sponsorship deal:
About Sponsor:
Columbia Sportswear Company (NASDAQ: COLM) is a United States company that manufactures and distributes outerwear and sportswear. It was founded in 1938 by the late Paul Lamfrom, father of present chairperson Gert Boyle. The company is headquartered in Washington County, Oregon, in an unincorporated part of the Portland metropolitan area near Beaverton. Columbia Sportswear also produces footwear, headgear, camping equipment, skiwear, and outerwear accessories. In 2001, it was the largest American seller of ski apparel.[3]
About Property:
23XI Racing is an American professional auto racing organization that competes in the NASCAR Cup Series. It is owned and operated by Hall of Fame basketball player Michael Jordan, with current Joe Gibbs Racing driver Denny Hamlin as a minority partner. The team fields the No. 23 Toyota for driver Bubba Wallace, with a technical alliance with JGR.[3]