Cricket Wireless signs on as official sponsor for X Games
Participating in this sponsorship deal:
About Sponsor:
Cricket Wireless is a prepaid wireless service provider in the United States. Cricket Wireless offers voice, text, and data and is a wholly owned subsidiary of AT&T Inc.
About Property:
The X Games is an annual sports event, controlled and arranged by the U.S. sports broadcaster ESPN (with coverage also shown on its sister network ABC), which focuses on extreme sports. The inaugural X Games were held in summer 1995 in Rhode Island. Participants compete to win bronze, silver and gold medals, and prize money.
ESPN announced today the roster of sponsors for the inaugural X Games Austin, taking place June 6-8 at Circuit of The Americas (COTA) in Austin, Texas with live coverage on ESPN and ABC. America’s Navy, Ford, GoPro and Monster Energy return as top -tier sponsors for this year’s event. Additional exclusive sponsors include Dos Equis, Dr Pepper and Harley-Davidson.
Read more at espnmediazone.com »
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