Dairy Queen signs on as naming rights partner for Minnesota Golden Gophers
Participating in this sponsorship deal:
About Sponsor:
Dairy Queen, often abbreviated DQ, is a chain of soft serve and fast food restaurants owned by International Dairy Queen, Inc, which also owns Orange Julius and Karmelkorn.[4] The name "Dairy Queen" is taken from the name of their soft serve product, which the company refers to as "Dairy Queen" or "DQ". The first Dairy Queen store opened in 1940 in Joliet, Illinois.[5] The company's corporate offices are located in Edina, Minnesota.[6][7]
About Property:
The Minnesota Golden Gophers are the college sports team for the University of Minnesota. The university fields both men's and women's teams in basketball, cross country, gymnastics, golf, ice hockey, swimming, tennis, and track and field. Men's-specific sports include baseball, football, and wrestling. Women's-specific sports include rowing, soccer, softball, and volleyball. Joel Maturi has been the Athletic Director since 2002.