Snapshot
November 06, 2014

Danone signs on as official sponsor for National Football League (NFL)

Participating in this sponsorship deal:

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About Sponsor:

The Groupe Danone is a French food-products multinational corporation based in the 9th arrondissement of Paris. It claims world leadership in fresh dairy products, marketed under the corporate name, and also in bottled water. In 2007 it swapped its world number2position as producer of cereals and biscuits for the same position in baby foods, having sold the biscuits division to Kraft Foods and acquired Numico. In the United States, the Danone brand is marketed as Dannon, a subsidiary of the Groupe Danone .

About Property:

The National Football League (NFL) is a professional American football league consisting of 32 teams, divided equally between the National Football Conference (NFC) and the American Football Conference (AFC). The NFL is one of the four major professional sports leagues in North America, and the highest professional level of American football in the world.

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Read More
White Plains, New York, July 30, 2014 – The Dannon Company today announced that beginning in 2015, it will be the Official Yogurt Sponsor of the National Football League. By sponsoring one of America’s most loved professional sports, Dannon is reinforcing its commitment to bring health through food to as many people as possible and encourage Americans to eat yogurt every day.
Read more at nflcommunications.com »
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