DenizBank signs on as official sponsor for Euroleague Basketball
Participating in this sponsorship deal:
About Sponsor:
DenizBank is a private bank in Turkey controlled 99.79% by the French - Belgian bank Dexia since May 2006. DenizBank was established in 1938 as a state-owned bank (Denizcilik Bankasi) to help finance the then emerging Turkish maritime industry.
About Property:
The Turkish Airlines Euroleague, commonly known as the Euroleague, is the highest level tier and most important professional club basketball competition in Europe, with teams from up to 18 different countries, members of FIBA Europe. For sponsorship reasons, for five seasons starting with 2010–11, it is named the Turkish Airlines Euroleague. The competition is controlled by the private company Euroleague Basketball, and features clubs that come from a Europe-wide consortium of leading professional basketball leagues, called ULEB. During the season, the Euroleague is broadcast on television in 191 countries and can be seen by up to 245 million households weekly in China. It is also televised in the United States and Canada on NBA TV and available online through ESPN3. The Euroleague Final Four is broadcast on television in 197 countries.