Devour signs on as official sponsor for Ultimate Fighting Championship
Participating in this sponsorship deal:
About Sponsor:
DEVOUR, launched in 2016 by Kraft Heinz Company, offers a wide variety of frozen meals, frozen sandwiches and instant bowls.
About Property:
The Ultimate Fighting Championship (UFC) is an American mixed martial arts-focused company, based in Las Vegas, Nevada, owned and operated by parent company William Morris Endeavor. It is the largest MMA promotion in the world and features the top-ranked fighters of the sport.[3]
LAS VEGAS and CHICAGO – UFC®, the world’s premier mixed martial arts organization, and two Kraft Heinz Company brands, Oscar Mayer P3 and DEVOUR, today announced a comprehensive multi-year partnership that expands on the innovative marketing relationship the companies began last year. The DEVOUR™ frozen food brand has been named "Official Frozen Meal of UFC," joining Oscar Mayer P3 Portable Protein Pack, which was named “Official Protein Snack” of UFC in 2018. Both designations are new and mark exclusive sponsorship categories for UFC.
Read more at https://www.ufc.com »
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