Diageo signs on as official sponsor for Arizona Cocktail Week
Participating in this sponsorship deal:
About Sponsor:
Diageo plc is a global alcoholic beverages company headquartered in London, United Kingdom. It is the world's largest producer of spirits and a major producer of beer and wine. Diageo's brands include Smirnoff (the world's best-selling vodka), Johnnie Walker (the world's best-selling scotch whisky), Baileys (the world's best-selling liqueur) and Guinness (the world's best-selling stout). It is also the exclusive international distributor of José Cuervo (the world's best-selling tequila) and owns 34% of Moët Hennessy, which owns brands including Moët & Chandon, Veuve Clicquot and Hennessy.
About Property:
In February 2014, Valley residents and visitors from afar can celebrate Arizona’s cocktail culture. Nationally renowned mixologists will partner with Arizona’s home-grown talent to provide educational seminars, interactive tastings, cocktail competitions, pool parties, pig roasts and more. Over 30 events will take place statewide. In addition, Arizona imbibers can purchase a Arizona Cocktail Wristband to partake in specials at bars, restaurants and lounges across the state. Throughout the entire week, the Arizona Cocktail Wristband provides access to the best shaken, stirred and mashed concoctions, at the best price. Whether you’re an industry veteran or an aspiring home mixologist, don’t miss the second edition of Arizona’s most spirited week!