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September 19, 2018

Dixie Vodka signs on as official sponsor for FEI World Equestrian Games

Participating in this sponsorship deal:

Screen shot 2018 09 19 at 1.07.24 pm Weg tryon2018 logo 110pxx110px copy

About Sponsor:

Dixie Vodka is an all-American craft vodka only available in the Southeast, and the winner of multiple consumer and trade judged awards.

About Property:

The FEI World Equestrian Games are the major international championships for equestrianism, and administered by the Fédération Equestre Internationale . The games have been held every four years, halfway between sets of consecutive Summer Olympic Games, since 1990. Prior to that year, all ten of the FEI's individual disciplines held separate championships, usually in separate countries. The modern WEG runs over two weeks and, like the Olympics, the location rotates to different parts of the world. Riders and horses competing at WEG go through a rigorous selection process, and each participating country sends teams that have distinguished themselves through competition as the best in each respective discipline. As of 2010, 57 countries are represented by 800 people and their horses.

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As a result of this sponsorship, WEG attendees will be able to purchase Dixie Vodka throughout the games including the brand's renowned Bloody Mary cocktail: The South's Best Bloody Mary — made with Dixie Black Pepper Vodka, which was voted "The World's #1 Flavored Vodka" by The Ultimate Spirits Challenge.
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