Snapshot
November 06, 2014

Dobel Tequila signs on as official sponsor for Lollapalooza

Participating in this sponsorship deal:

Data Lollapalooza logo

About Sponsor:

Dobel® Tequila is one of the United States’ fastest growing ultra-premium tequilas. The tequila is sourced from single estates and is distilled from 100% blue agave and bottled in Jalisco, Mexico. Each bottle of Dobel® Tequila is double-distilled, matured in Hungarian White Oak barrels, and filtered for exceptional smoothness and clarity. Dobel® Tequila is recognized for its superior smoothness and iconic packaging which includes a stopper and a modern twist on a vintage apothecary-style bottle, a heavily embossed bottle whose design is inspired by the laboratory sample bottles used by the distillery’s Maestro Tequileros (Master Distillers). Dobel Tequila ® is available nationwide in fine bars, restaurants and retailers - available in 200 ml, 375 ml and 750 ml bottles. The 750 ml bottle will retail for $54.99.

About Property:

Lollapalooza is an annual music festival featuring popular alternative rock, heavy metal, punk rock and hip hop bands, dance and comedy performances, and craft booths. It has also provided a platform for non-profit and political groups. The music festival hosts more than 160,000 people over a three day period. Lollapalooza has featured a diverse range of bands and has helped expose and popularize artists such as Depeche Mode, Metallica, Red Hot Chili Peppers, Pearl Jam, The Cure, Primus, The Killers, Kanye West, Rage Against the Machine, Arcade Fire, Nine Inch Nails, Jane's Addiction, X Japan, Soundgarden, Siouxsie and the Banshees, The Smashing Pumpkins, Muse, Alice in Chains, Tool, Hole, 30 Seconds to Mars, The Drums, The Strokes, Arctic Monkeys, Coldplay, Eminem, Calvin Harris, Thenewno2, Foo Fighters, Lady Gaga, and Green Day.

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