Doritos signs on as official sponsor for South by Southwest (SXSW)
Participating in this sponsorship deal:
About Sponsor:
Doritos is a brand of seasoned tortilla chips created by Arch West and produced since 1964 by the North American food company Frito-Lay (a division of PepsiCo, Inc.). "Doritos" were released in the United States in 1966, the first tortilla chip to be launched nationally in the United States.
About Property:
South by Southwest (SXSW) is an annual conglomerate of film, interactive media, and music festivals and conferences that take place in mid-March in Austin, Texas, United States.
At SXSW, anytime is Miller Time and that means that we are bringing you non-stop action this year. We’ll be delivering epic Miller Time moments while you’re enjoying all the best in Music, Film and Interactive. Make good times into great memories when you enjoy Miller Lite at SXSW. Connect with us on Facebook for more great content and info. Start with a quote from Esurance and use their smart, online tools to make sure you only pay for what’s right for you, not someone sorta like you. That’s insurance for the modern world.
Read more at sxsw.com »
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