Snapshot
May 19, 2021

Dos Equis signs on as official sponsor for Fox Big Noon Kickoff

Participating in this sponsorship deal:

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About Sponsor:

Dos Equis is a lager that was originally brewed by the German-born Mexican brewer Wilhelm Hasse in 1897. The brand was named "Siglo XX" ("20th century") to commemorate the arrival of the new century, and the bottles were marked with the Roman numerals "XX", or "Dos Equis" (two Xs). Dos Equis is a subsidiary of <a href="https://sponsorpitch.com/sponsors/heineken">Heineken</a>.

About Property:

Big Noon Kickoff is a college football studio show broadcast by Fox. Premiering on August 31, 2019, it serves as a pre-game show for Fox College Football, and in particular, Big Noon Saturday—the network's new weekly 12:00 p.m ET/9:00 a.m PT kickoff window.

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