Snapshot
December 14, 2020

Dr Pepper Snapple Group signs on as official sponsor for 23XI Racing

Participating in this sponsorship deal:

Data 23xi racing logo

About Sponsor:

Dr Pepper Snapple Group Inc. is an American soft drink company, based in Plano, Texas.

About Property:

23XI Racing is an American professional auto racing organization that competes in the NASCAR Cup Series. It is owned and operated by Hall of Fame basketball player Michael Jordan, with current Joe Gibbs Racing driver Denny Hamlin as a minority partner. The team fields the No. 23 Toyota for driver Bubba Wallace, with a technical alliance with JGR.[3]

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