Dr Pepper Snapple Group signs on as official sponsor for BK Racing
Participating in this sponsorship deal:
About Sponsor:
Dr Pepper Snapple Group Inc. is an American soft drink company, based in Plano, Texas.
About Property:
BK Racing is a NASCAR® Sprint Cup Series team headquartered in Charlotte, N.C. Founded in 2012 after acquiring the assets of Red Bull Racing, BK Racing has a staff of over 60 employees who work to field the No. 23, No. 26, No. 83 and No. 93 entries. The 2014 racing season marked BK Racing’s third consecutive full-time season in the NASCAR® Sprint Cup Series. The combined revenue of BK Racing’s sponsors exceeds $50 billion. NASCAR® is a registered trademark of the National Association for Stock Car Racing, Inc.
STATESVILLE, N.C. (January 31, 2014) – The start of the 2014 NASCAR Sprint Cup Series season will be a story of “23s” for BK Racing. As the team embarks on its third season in NASCAR’s premier level beginning in just 23 days with the 56th annual Daytona 500 on February 23, the team will continue its longtime partnership with Dr Pepper aboard the renumbered No. 23 BK Racing Toyota Camry for Sunoco Rookie of the Year contender Alex Bowman.
Read more at bkracing.com »
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