DraftKings signs on as official sponsor for New York Liberty
Participating in this sponsorship deal:
About Sponsor:
DraftKings is an American fantasy sports contest and sports betting operator. The company allows users to enter daily and weekly fantasy sports–related contests and win money based on individual player performances in sports.
About Property:
The New York Liberty is a professional basketball team based in New York City, playing in the Eastern Conference in the Women's National Basketball Association . The team was one of the eight original franchises of the league. The team is owned by Madison Square Garden, who also owns the Liberty's NBA counterpart, the New York Knicks.
DraftKings Inc. signed a multiyear marketing agreement with Madison Square Garden Co., displacing rival FanDuel Inc. in a contract that gives the No. 2 daily fantasy sports company its first sponsorship that includes multiple teams and a venue.
Read more at www.bloomberg.com »
Comparable Deals
Nearby Deals
View cost of comparable deals
Signup as ProfessionalView Deal Details
Signup as Professional
<2>View Deal Makers
Signup as Professional