Snapshot
November 06, 2014

E! signs on as official sponsor for New York Fashion Week

Participating in this sponsorship deal:

Data Nyf

About Sponsor:

E! is an American basic cable and satellite television channel that is owned by the NBCUniversal Cable division of NBCUniversal. It features entertainment-related programming, reality television, feature films and occasionally series and specials unrelated to the entertainment industry. As of August 2013, E! has an audience reach of approximately 96,472,000 American households and 600 million international homes.

About Property:

New York Fashion Week, held in February and September of each year, is a semi-annual series of events (generally lasting 7–9 days) when international fashion collections are shown to buyers, the press and the general public. It is one of four major fashion weeks in the world, collectively known as the "Big 4," along with those in Paris, London and Milan.

Read More
As a new official media sponsor, E! will enjoy unprecedented access to all the shows and A-List only events of fashion's biggest week, providing fashionistas at home with celebrity interviews, breaking fashion news, party coverage, trends and happenings, much of which airing live at Eonline. Live streaming highlights include inside access to the most popular fashion shows from some of today's hottest designers. With the network's commitment to reaching viewers both at home and on the go, Mercedes-Benz Fashion Week coverage will be everywhere E! can be found -- on-air, at Eonline and across the network's various mobile and social platforms.
Read more at www.broadwayworld.com »
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