Eastern Bank signs on as official sponsor for New England Sports Network
Participating in this sponsorship deal:
About Sponsor:
Eastern Bank is the largest independent, mutually owned bank in New England and the largest community bank in Massachusetts. With 82 branches, Eastern has a 2.83% market share in Massachusetts as of 2009. Founded in 1818 and originally based in Salem and then Lynn, Massachusetts, the company began an aggressive expansion campaign near the end of the 1990s and moved its headquarters to Boston's Financial District.
About Property:
The New England Sports Network, or NESN , is a regional cable television network that covers the six New England states except Fairfield County, Connecticut and Southbury, Connecticut, a town in New Haven County, Connecticut which is covered by New York City sports networks. It is available on New England cable systems, and nationally through satellite TV providers DirecTV and Dish Network . The network is a joint venture between Fenway Sports Group and Delaware North