Snapshot
November 06, 2014

Electronic Arts signs on as official sponsor for FC Barcelona

Participating in this sponsorship deal:

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About Sponsor:

Electronic Arts, Inc. is a major American developer, marketer, publisher and distributor of video games. Founded and incorporated on May 28, 1982 by Trip Hawkins, the company was a pioneer of the early home computer games industry and was notable for promoting the designers and programmers responsible for its games. It is one of the largest video game publishers in the world.

About Property:

Futbol Club Barcelona, also known as Barcelona and familiarly as Barça, is a professional football club, based in Barcelona, Catalonia, Spain.

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FC Barcelona and EA SPORTS have announced today an agreement by which the leading brand in digital sports entertainment will become the club’s exclusive and official videogame partner for the next three years. Through this association, EA SPORTS has performed 3D scans of the faces of such FC Barcelona players as Xavi, Piqué, Fàbregas, Alves and Iniesta to produce stunning, high-quality and authentic models that will be used in FIFA 14, the latest version of the company’s football game, which will be officially released next September.
Read more at www.fcbarcelona.com »
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