Express signs on as official sponsor for National Basketball Association (NBA)
Participating in this sponsorship deal:
About Sponsor:
EXPRESS is an American fashion retailer headquartered in Columbus, Ohio and New York, New York. Express operates over 550 stores in the United States and generates $1.8 billion in annual sales. Limited Brands, in 1980, opened the first Express store, as women's clothier "Limited Express" in Chicago's Water Tower Place. Current CEO Michael Weiss joined the brand in 1981 when the test expanded to include eight stores.
About Property:
The National Basketball Association (NBA) is the pre-eminent men's professional basketball league in North America. It consists of thirty franchised member clubs, of which twenty-nine are located in the United States and one in Canada. It is an active member of USA Basketball (USAB), which is recognized by the International Basketball Federation as the National Governing Body (NGB) for basketball in the United States. The NBA is one of the four major North American professional sports leagues.