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November 06, 2014

Famous Grouse signs on as official sponsor for Scottish Rugby Union

Participating in this sponsorship deal:

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About Sponsor:

The Famous Grouse is a brand of blended Scotch whisky, first produced by Matthew Gloag & Son in 1896, and currently produced and owned by The Edrington Group. The single malt whiskies used in The Famous Grouse blend include the Edrington owned Highland Park and The Macallan. Its emblem is the Red Grouse, Scotland's national game bird.

About Property:

The Scottish Rugby Union is the governing body of rugby union in Scotland. It is the second oldest Rugby Union, having been founded in 1873, as the Scottish Football Union.

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Scottish Rugby has today secured a new three year sponsorship package with The Famous Grouse, Scotland’s favourite whisky. The six figure deal marks 23 years of the brand’s support for rugby in Scotland, and will see the whisky’s latest product, the Ginger Grouse, become the Official Spirit of Scottish Rugby.
Read more at scottishrugby.org/news/13/01/16/scottish-rugby-secures-new-three-year-sponsorship.com »
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