Fanatics signs on as licensee for German Football Association
Participating in this sponsorship deal:
About Sponsor:
Fanatics is an online retailer of licensed sports apparel and merchandise, formed in 1995 and headquartered in Jacksonville, Florida. Fanatics offers product via its Fanatics and FansEdge brands, as well as sports collectibles and memorabilia through Fanatics Authentic and SportsMemorabilia.com. Fanatics, Inc. also currently powers the e-commerce sites of all major professional sports leagues (NFL, MLB, NBA, NHL, NASCAR, PGA, UFC), major media brands (NBC Sports, CBS Sports, FOX Sports) and over 150 collegiate and professional team properties.
About Property:
The German Football Association is the governing body of football in Germany. A founding member of both FIFA and UEFA, the DFB has jurisdiction on the German football league system and is in charge of the men's and women's national teams. The DFB headquarters are based in Frankfurt. Sole members of the DFB are the German Football League , organising the professional Bundesliga and the 2. Bundesliga, along with five regional and 21 state associations, organising the semi-professional and amateur levels. The 21 state associations of the DFB have a combined number of more than 25,000 clubs with more than 6.8 million members, making the DFB the single largest sports federation in the world.