Snapshot
July 25, 2017

Fanatics signs on as official sponsor for Kansas City Chiefs

Participating in this sponsorship deal:

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About Sponsor:

Fanatics is an online retailer of licensed sports apparel and merchandise, formed in 1995 and headquartered in Jacksonville, Florida. Fanatics offers product via its Fanatics and FansEdge brands, as well as sports collectibles and memorabilia through Fanatics Authentic and SportsMemorabilia.com. Fanatics, Inc. also currently powers the e-commerce sites of all major professional sports leagues (NFL, MLB, NBA, NHL, NASCAR, PGA, UFC), major media brands (NBC Sports, CBS Sports, FOX Sports) and over 150 collegiate and professional team properties.

About Property:

The Kansas City Chiefs are a professional American football team based in Kansas City, Missouri. They are a member of the Western Division of the American Football Conference (AFC) in the National Football League (NFL). Originally named the Dallas Texans, the club was founded by Lamar Hunt in 1960 as a charter member of the American Football League (AFL). In 1963, the team relocated to Kansas City and assumed their current name. They joined the NFL during the AFL–NFL merger of 1970.

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The Kansas City Chiefs announced today a new long-term partnership with Fanatics, the global leader for licensed sports merchandise, to update and expand the team’s ecommerce platform. The new online store, Shop.Chiefs.com, will provide Chiefs fans around the world with the widest selection of team apparel and merchandise ever offered, while creating an immersive, personalized shopping experience.
Read more at www.chiefs.com »
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