Fanatics signs on as licensee for Run–D.M.C.
Participating in this sponsorship deal:
About Sponsor:
Fanatics is an online retailer of licensed sports apparel and merchandise, formed in 1995 and headquartered in Jacksonville, Florida. Fanatics offers product via its Fanatics and FansEdge brands, as well as sports collectibles and memorabilia through Fanatics Authentic and SportsMemorabilia.com. Fanatics, Inc. also currently powers the e-commerce sites of all major professional sports leagues (NFL, MLB, NBA, NHL, NASCAR, PGA, UFC), major media brands (NBC Sports, CBS Sports, FOX Sports) and over 150 collegiate and professional team properties.
About Property:
Run–D.M.C. was an American hip hop group from Hollis, Queens, New York, founded in 1981 by Joseph Simmons, Darryl McDaniels, and Jason Mizell.
NEW YORK, Oct. 5, 2016 /PRNewswire/ -- Fanatics, the global leader for officially licensed sports merchandise, today announced the launch of "RUN-CTY," a new exclusive product line produced in collaboration with legendary hip hop group RUN-DMC. Fans around the world will now be able to combine their love for music, fashion and sports with licensed apparel featuring the multi-platinum masters' legendary logo in the largest collaboration of the famed group's history.
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