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November 06, 2014

Fatburger signs on as official sponsor for USC Trojans Athletics

Participating in this sponsorship deal:

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About Sponsor:

Fatburger is a fast casual restaurant chain. It uses the slogan The Last Great Hamburger Stand. While it is a fast food restaurant, the food is cooked and made to order and the restaurant has a liquor license. Its headquarters are in Beverly Hills, California.[1] In addition to the United States, the chain operates in Canada, China, Iraq, the UAE, Indonesia and various other countries.[2] In the future, the chain will also open up franchises in Pakistan.[3]

About Property:

The USC Trojans are the athletic teams representing the University of Southern California in Los Angeles, California. While the men's teams are nicknamed the Trojans, the women's athletic teams are referred to as either the Trojans or Women of Troy . The program participates in the Pacific-12 Conference and has won 116 team national championships, 94 of which are NCAA National Championships. USC's cross-town rival is UCLA, with whom there is fierce athletic and scholastic competition. However, USC's rivalry with Notre Dame predates the UCLA rivalry by three years. The Notre Dame rivalry stems mainly from the annual football game played between these two universities and is considered the greatest intersectional rivalry in college football.

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Updated APR 10, 2013 11:27a ETFatburger, an All-American, fast casual burger restaurant, has officially signed a three-year partnership withUSC to become a proud partner of USC Athletics. Working with USC Sports Properties, the FOX-owned sales entity which manages the marketing and media rights on behalf of USC Athletics, Fatburger will receive a variety of multi-media sponsorship entitlements including on-field and courtside signage, video board features, Fan Fest display and radio spots.
Read more at www.foxsportswest.com »
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