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November 06, 2014

Foot Locker signs on as official sponsor for National Basketball Association (NBA)

Participating in this sponsorship deal:

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About Sponsor:

Foot Locker, Inc. is an American sportswear and footwear retailer, with its headquarters in Midtown Manhattan, New York City, and operating in approximately 20 countries worldwide. Formerly known as Venator Group, Inc., it is the successor corporation to the F.W. Woolworth Company . Foot Locker, Inc. operates the eponymous “Foot Locker” chain of athletic footwear retail outlets , Champs Sports, Footaction USA, and Eastbay/Footlocker.com. Eastbay/Footlocker.com own the rights to Final Score. The chain is known for its employees' uniforms, resembling those of referees.

About Property:

The National Basketball Association (NBA) is the pre-eminent men's professional basketball league in North America. It consists of thirty franchised member clubs, of which twenty-nine are located in the United States and one in Canada. It is an active member of USA Basketball (USAB), which is recognized by the International Basketball Federation as the National Governing Body (NGB) for basketball in the United States. The NBA is one of the four major North American professional sports leagues.

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TORONTO, Dec. 16, 2013 /CNW/ - The National Basketball Association (NBA) and Foot Locker Canada today announced a multiyear marketing partnership making the global athletic footwear and apparel retailer an Official Partner of the NBA in Canada.
Read more at www.newswire.ca/en/story/1280559/nba-and-foot-locker-canada-announce-multiyear-marketing-partnership.com »
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