Snapshot
April 23, 2015

Friendly's signs on as official sponsor for Boston Bruins

Participating in this sponsorship deal:

Open uri20141112 50798 xy0h6c Open uri20141112 64162 1qtidcu?1415806021

About Sponsor:

Friendly Ice Cream Corporation is the owner and operator of the Friendly's restaurant chain on the United States' East Coast. Founded in 1935 in Springfield, Massachusetts by brothers Curtis Blake and S. Prestley Blake, 20, their first shop served double-dip cones for 5 cents. Many Friendly's have an old-fashioned street clock at their entrance with the town's name, although not on newer or renovated stores. Friendly's has 16,000 employees; Harsha Agadi is the president and CEO.

About Property:

The Boston Bruins are a professional ice hockey team based in Boston, Massachusetts, US. They are members of the Northeast Division of the Eastern Conference of the National Hockey League . The team has been in existence since 1924, and is the league's third-oldest team and its oldest in the United States. It is also an Original Six franchise, along with the Chicago Blackhawks, Detroit Red Wings, Montreal Canadiens, New York Rangers, and Toronto Maple Leafs. The Bruins have won six Stanley Cup championships, the fourth most all-time and second most of any American NHL team . Their home arena is the TD Garden, where they have played since 1995. Prior to 1995, the team played its home games at the Boston Garden for 67 seasons, beginning in 1928.

Activation Locations
Read More
BOSTON, MA – Boston Bruins Principal Charlie Jacobs announced today, Thursday, September 18, that the organization is launching the “Little Bruins” Learn to Play Hockey program, a new youth hockey initiative which will introduce the game of hockey to 500 children in Massachusetts annually.
Read more at bruins.nhl.com »
Comparable Deals
Nearby Deals

View cost of comparable deals

Signup as Professional
Deal Analysis

View Deal Details

Signup as Professional
People
<2>View Deal Makers Signup as Professional