Snapshot
April 23, 2015

Friendly's signs on as official sponsor for New England Patriots

Participating in this sponsorship deal:

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About Sponsor:

Friendly Ice Cream Corporation is the owner and operator of the Friendly's restaurant chain on the United States' East Coast. Founded in 1935 in Springfield, Massachusetts by brothers Curtis Blake and S. Prestley Blake, 20, their first shop served double-dip cones for 5 cents. Many Friendly's have an old-fashioned street clock at their entrance with the town's name, although not on newer or renovated stores. Friendly's has 16,000 employees; Harsha Agadi is the president and CEO.

About Property:

The New England Patriots are a professional American football team based in the Greater Boston region. The Patriots compete in the National Football League (NFL) as a member club of the league's American Football Conference (AFC) East division.

Activation Locations
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CONTACT Regan Communications Joanna Roffo, [email protected]; 617-488-2852 Alyssa Stevens, [email protected]; 617-488-2882
Read more at www.friendlys.com »
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