Snapshot
November 06, 2014

Fruit of the Loom signs on as official sponsor for Bluegrass State Games

Participating in this sponsorship deal:

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About Sponsor:

Fruit of the Loom is an American company which manufactures clothing, particularly underwear. The company's world headquarters is in Bowling Green, Kentucky. It is currently a subsidiary of Berkshire Hathaway.

About Property:

The Bluegrass State Games is a non-profit program sponsored privately to promote amateur athletics across the Commonwealth. It is the signature event of the Bluegrass Sports Commission, designed to provide Kentuckians of all ages and skill levels a wholesome avenue for positive development through sports and physical activity, to promote and develop amateur athletics and to provide the amateur athlete an opportunity to showcase their talent and receive statewide recognition. Bluegrass State Games is a member of the National Congress of State Games which is a member of the United States Olympic Committee.

Activation Locations
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LEXINGTON, Ky. (June 19, 2012) — The Bluegrass Sports Commission (BSC) today announced that Fruit of the Loom has signed on to be the official apparel sponsor of the Bluegrass State Games, presented by Subway Restaurants.
Read more at www.lanereport.com »
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