Gatorade signs on as official sponsor for Maharashtra Open
Participating in this sponsorship deal:
About Sponsor:
Gatorade is a brand of sports-themed food and beverage products, built around its signature product: a line of sports drinks. Gatorade is currently manufactured by PepsiCo, distributed in over 80 countries. The beverage was first developed in 1965 by researchers at the University of Florida, to replenish the combination of water, carbohydrates, and electrolytes that the school's student-athletes lost during rigorous athletic competitions. Its name was derived from the collective nickname of the university's athletic teams, "the Gators".
About Property:
The Maharashtra Open (also formerly known during its run as the Chennai Open, Gold Flake Open and the Tata Open) is a professional men's tennis tournament played on outdoor hard courts. It is currently part of the ATP World Tour 250 series of the Association of Tennis Professionals (ATP) World Tour. It is held annually in January in Pune, India. It is owned by IMG and organized by IMG Reliance.[1]