Gatorade signs on as official sponsor for Miami Marathon & Half Marathon
Participating in this sponsorship deal:
About Sponsor:
Gatorade is a brand of sports-themed food and beverage products, built around its signature product: a line of sports drinks. Gatorade is currently manufactured by PepsiCo, distributed in over 80 countries. The beverage was first developed in 1965 by researchers at the University of Florida, to replenish the combination of water, carbohydrates, and electrolytes that the school's student-athletes lost during rigorous athletic competitions. Its name was derived from the collective nickname of the university's athletic teams, "the Gators".
About Property:
The Miami Marathon is an annual marathon sporting event hosted by the cities of Miami and Miami Beach, Florida, as well as the county of Miami-Dade. With its inaugural race on February 2, 2003, the Miami Marathon has been one of the fastest-growing annual marathons, attracting world-class distance runners.