GEICO signs on as presenting sponsor for Never Forget Tribute Classic
Participating in this sponsorship deal:
About Sponsor:
The Government Employees Insurance Company (GEICO) is an auto insurance company. It is the second largest auto insurer in the United States, after State Farm. It is a wholly owned subsidiary of Berkshire Hathaway that as of 2014 provided coverage for more than 22 million motor vehicles and cycles owned by more than 13 million policy holders.
About Property:
Never Forget Tribute Classic is an annual NCAA men's basketball doubleheader taking place in early December at Prudential Center in Newark, New Jersey. The event features a doubleheader between top NCAA men's basketball teams on CBS Sports and CBS Sports Network. The event was created in partnership with the Families of Freedom Scholarship Fund, which helps support the education of children of the victims of the September 11 terrorist attacks.