Snapshot
June 29, 2016

GE Vernova (General Electric) signs on as official sponsor for Thrillist

Participating in this sponsorship deal:

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About Sponsor:

General Electric, often abbreviated as GE, is an American multinational conglomerate corporation incorporated in New York, and headquartered in Boston, Massachusetts. As of 2016, the company operates through the following segments: Power & Water, Oil and Gas, Aviation, Healthcare, Transportation and Capital which cater to the needs of Financial services, Medical devices, Life Sciences, Pharmaceutical, Automotive, Software Development and Engineering industries.

About Property:

Thrillist Media Group is a digital media company consisting of food, drink, and travel website Thrillist, and fashion site JackThreads. The company's sites collectively reach over 16 million monthly subscriptions.[citation needed] The company was founded in 2004, and is based in New York City.

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To develop the goods, GE and Thrillist have teamed up with Hot Sauce Hall of Fame founder (and NYC/CA Hot Sauce Expo show-runner) Steve Seabury, whose High River Sauces line has produced such mild styles as Tears of the Sun and Grapes of Wrath. The infernal creation -- which we’ll unveil in early Spring -- will be based on two of the world’s most unforgiving peppers, the Carolina Reaper and Trinidad Moruga Scorpion. Cutting edge GE materials (silicon carbide, nickel-based superalloys) will be incorporated directly into the packaging, because when you mess with heat of this magnitude, you need the most impervious stuff on Earth to contain it.
Read more at https://www.thrillist.com »
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