Gillette signs on as official sponsor for Lionel Messi
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About Sponsor:
Gillette is a brand of Procter & Gamble currently used for safety razors, among other personal care products. Based in Boston, Massachusetts, United States, it was one of several brands originally owned by The Gillette Company, a leading global supplier of products under various brands, which was merged into P&G in 2005. The original Gillette Company was founded by King Camp Gillette in 1895 as a safety razor manufacturer.
About Property:
Lionel Andrés Messi (Spanish pronunciation: [ljo?nel an?d?es ?mesi]; born 24 June 1987) is an Argentine footballer who plays as a forward for Spanish club FC Barcelona and the Argentina national team.
BARCELONA, Spain, Feb 02, 2014 (BUSINESS WIRE) --Gillette,the world’s leading male grooming brand, today announced Lionel “Leo” Messi as the new global face of its upcoming international football campaign. Gillette has also become a partner of the Leo Messi Foundation to support its mission. Gillette’s partnership with Messi will launch the brand’s ‘Inner Steel’ campaign showcasing the unrivaled passion and mental toughness required of players and fans to drive their teams to victory and show their colours for their country.
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