General Motors (GM) signs on as official sponsor for Motown Winter Blast
Participating in this sponsorship deal:
About Sponsor:
General Motors Company, commonly known as General Motors or GM is an American multinational automotive corporation headquartered in Detroit, Michigan and the world's second-largest automaker. Current auto brands in the GM portfolio include Buick, Cadillac, Chevrolet, GMC, and Hummer.
About Property:
Meridian Winter Blast, produced by Jonathan Witz & Associates, features hip and cool winter events centered around Detroit's Campus Martius Park. Many signature winter activities are returning with Buick sponsoring the 200 Foot Snow Slide, free ice-skating in Campus Martius Park, Professional skating demonstrations, unique sculptures in the Flagstar Bank Ice Garden, the Winter Blast Off presented by GM Foundation and more.