Goodyear signs on as official sponsor for Sky Sports
Participating in this sponsorship deal:
About Sponsor:
The Goodyear Tire & Rubber Company is a global manufacturing company founded in 1898 by Frank Seiberling and based in Akron, Ohio. Goodyear manufactures tires for automobiles, commercial trucks, light trucks, SUVs, race cars, airplanes, farm equipment and heavy earth-mover machinery.
About Property:
Sky Sports is the brand name for a group of sports-oriented television channels operated by the UK and Ireland's main satellite pay-TV company, British Sky Broadcasting. Sky Sports is the dominant subscription television sports brand in the United Kingdom and Ireland. It has played a major role in the increased commercialisation of British sport since 1990, sometimes playing a large role in inducing organisational changes in the sports it broadcasts, most notably when it encouraged the Premier League to break away from the Football League in 1992.