Snapshot
August 30, 2022

Google signs on as official sponsor for FIBA Women's World Cup

Participating in this sponsorship deal:

Bwupxdxo 400x400 2018wbbwclogo

About Sponsor:

Google is an American multinational technology company specializing in Internet-related services and products. These include online advertising technologies, search, cloud computing, and software.[5] Most of its profits are derived from AdWords,[6][7] an online advertising service that places advertising near the list of search results.

About Property:

The FIBA Women's Basketball World Cup, also known as the Basketball World Cup for Women or simply the FIBA Women's World Cup, is an international basketball tournament for women's national teams held quadrennially. It was created by the International Basketball Federation (FIBA). Its inaugural game was in 1953 in Chile, three years after the first men's World Championship. For most of its early history, it was not held in the same year as the men's championship, and was not granted a consistent quadrennial cycle until 1967. After the 1983 event, FIBA changed the scheduling so that the women's tournament would be held in even-numbered non-Olympic years, a change that had come to the men's tournament in 1970.

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