Google signs on as for Stand Up To Cancer
Participating in this sponsorship deal:
About Sponsor:
Google is an American multinational technology company specializing in Internet-related services and products. These include online advertising technologies, search, cloud computing, and software.[5] Most of its profits are derived from AdWords,[6][7] an online advertising service that places advertising near the list of search results.
About Property:
Stand Up To Cancer (SU2C) is a charitable program of the Entertainment Industry Foundation (EIF) established by media, entertainment and philanthropic leaders who have been affected by cancer. SU2C aims to raise significant funds for translational cancer research through online and televised efforts. Central to the program is a telethon that was televised by three major broadcast networks (ABC, NBC, CBS) in over 170 countries on September 5, 2008. SU2C raised over $100 million after that evenings broadcast.