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November 06, 2014

Grande Communications signs on as official sponsor for Baylor Bears

Participating in this sponsorship deal:

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About Sponsor:

Grande Communications is a United States telecommunications firm, based in San Marcos, Texas, that uses a fiber optic network for broadband services. In 1999, the company was established when the largest single round of venture capital funding in Texas was raised, in turn starting the first-ever truly bundled telecommunications service provider. Grande delivers high-speed Internet, local and long-distance telephone and digital cable over its own network to communities in Texas. The company serves nine markets in Texas for residential, wholesale and small business services. In addition, Grande serves as the primary provider of cable services for dormitories on the campuses of Texas State University-San Marcos, University of the Incarnate Word, Baylor University and the University of Texas at Austin. It is controlled by private equity firm ABRY Partners.

About Property:

Baylor Bears refers to the sports teams of Baylor University. Baylor's men's sports teams are nicknamed the Bears, and some women's teams are nicknamed the Lady Bears. Student athletes participate in the NCAA's Division I, and Baylor is the only private school in the Big 12 Conference. Prior to joining the Big 12, Baylor was a member of the Southwest Conference from the conference's charter in 1914 until its dissolution in 1996.

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The deal includes Touchdown Alley displays at each regular season home football game, radio spots at regular season football and basketball games, a presence on BaylorBears.com and stadium signage. Additionally, Grande will provide cable TV and data services throughout McLane Stadium in Waco.
Read more at www.bizjournals.com »
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