Snapshot
May 03, 2016

Harman signs on as official sponsor for Alex Rodriguez

Participating in this sponsorship deal:

Data 275px alex rodriguez (cropped)

About Sponsor:

Harman International Industries, Incorporated is an American company that designs and engineers connected products for automakers, consumers and enterprises worldwide, including connected car systems; audio and visual products, enterprise automation; and connected services.[3] Headquartered in Stamford, Connecticut, Harman maintains major operations in the Americas, Europe, as well as Asia and markets its products under more than twenty brands — including AKG Acoustics, AMX, Crown Audio, Harman/Kardon, Infinity, JBL, JBL Professional, Lexicon, Mark Levinson, Martin, Revel, Soundcraft and Studer.

About Property:

Alexander Emmanuel "Alex" Rodriguez (born July 27, 1975), nicknamed "A-Rod", is an American professional baseball infielder and designated hitter for the New York Yankees of Major League Baseball (MLB). He previously played for the Seattle Mariners and the Texas Rangers.

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HARMAN International Industries, Incorporated (HAR), the premier connected technologies company for automotive, consumer and enterprise markets, today announced that MLB All-Star Alex Rodriguez (@AROD) has been named the latest Brand Ambassador for the Company's JBL® audio brand. As a member of the JBL family, Rodriguez will participate in a series of marketing initiatives, including integrated social media and content programs that will drive consumer engagement with the brand’s audio products. The collaboration with Rodriguez extends JBL’s longstanding partnership with the New York Yankees, which includes amplifying the electrifying sounds of every home game with 1,784 JBL speakers throughout Yankee Stadium.
Read more at finance.yahoo.com »
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