HBO signs on as official sponsor for ESPY Awards
Participating in this sponsorship deal:
About Sponsor:
HBO, short for Home Box Office, is an American premium cable television network, owned by Time Warner. As of March 2011, HBO's programming reaches 28.2 million subscribers in the United States, making it the second largest premium subscription channel in America . In addition to its U.S. subscriber base, HBO also broadcasts in at least 151 countries worldwide.
About Property:
The ESPYS gather top celebrities from sports and entertainment to commemorate the past year in sports by recognizing major sports achievements, reliving unforgettable moments and saluting the leading performers and performances.
Today ESPN is unveiling the roster of sponsors for The 25th ESPYS Presented by Capital One®. Five-time NFL MVP and two-time Super Bowl champion Peyton Manning will host this year’s show, which will feature a star-studded lineup of celebrities and athletes recognizing major sports achievements, reliving unforgettable moments and saluting the leading performers and performances. The event will be broadcast live on ABC Wednesday, July 12, at 8 p.m. ET from the Microsoft Theater in Los Angeles.
Read more at espnmediazone.com »
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