Hearst Magazines signs on as title sponsor for Hearst Fashion Hack
Participating in this sponsorship deal:
About Sponsor:
The Hearst Corporation is an American mass media group based in the Hearst Tower, Manhattan in New York City, New York, United States. Founded by William Randolph Hearst as an owner of newspapers, the company's holdings now include a wide variety of media. The Hearst family is involved in the ownership and management of the company.
About Property:
For 24 hours on February 9 and 10 more than 150 developers will compete to create innovative fashion-focused apps and programs on API platforms from sponsors including Hearst brands (ELLE, Harper’s Bazaar, Cosmopolitan and Marie Claire), Amazon, Facebook, Google, Klout, Microsoft, Singly, Spotify and more. Premier hackathon competition producer AngelHack will facilitate the event. Hearst Magazines President David Carey, Hearst Chief Technology Officer Phil Wiser, Melanie Schnuriger, general manager of fashion and beauty for Hearst Digital Media, as well as tech industry gurus and VCs will judge the finished products. The grand prize winner will be awarded $10,000 and the chance of a mentorship with Hearst Digital Media.