Hennessy signs on as official sponsor for Golden Boy Promotions
Participating in this sponsorship deal:
About Sponsor:
Jas Hennessy & Co., or more simply Hennessy, is a cognac house with headquarters in Cognac, France. Today, the company of Jas Hennessy & Co. sells about 50 million bottles a year worldwide, or more than 40 percent of the world’s Cognac, making it the world's largest Cognac producer.
About Property:
Golden Boy Promotions, Inc. is a combat sport promotional firm started by former boxer six-division world champion Oscar De La Hoya . De La Hoya owns a majority interest in the firm, and his partners in the venture include fellow boxers Bernard Hopkins, Joseph Ochoa, and Ricky Hatton among others.
The integrated partnership features original content, in addition to digital micro-videos, special events, and cross-channel promotions intended to inspire others to "Never stop. Never settle."
Read more at www.prnewswire.com »
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