HGTV signs on as title sponsor for Macerich Shopping Centers
Participating in this sponsorship deal:
About Sponsor:
HGTV , is a cable-television network operating in the United States and Canada, broadcasting a variety of home and garden improvement, maintenance, renovation, craft and remodeling shows. It is also a popular Home & Garden website. Like its sister networks (DIY Network, Travel Channel, Cooking Channel, Food Network and Great American Country), HGTV belongs to Scripps Networks Interactive of Cincinnati, Ohio. The network sponsors the annual HGTV Dream Home Giveaway.
About Property:
Macerich is a self-managed Real Estate Investment Trust headquartered in Santa Monica, California. It traces its antecedents to the MaceRich Real Estate Company founded in New York in 1964 by Mace Siegel and Richard Cohen[disambiguation needed], who combined their first names to name their company. After years of buying and owning shopping centers privately, in 1994 the company went public as "The Macerich Company". In 2006, the company name was rebranded to "Macerich." Macerich is one of the largest owners of regional and community shopping centers in the United States, with 95 malls in 19 states.