AUSTIN, Texas, March 13, 2017 /PRNewswire/ -- For the creatives descending upon Austin for the week-long celebration of the convergence of the interactive, film, and music industries, High Brew Coffee® has dedicated a "Keep Austin Wired" team to bring the ready-to-drink cold-brew coffee to those in need of a boost. In addition to being available at some of the most coveted installations, the company, whose mantra is "Cold Brew For Those Who Do", will provide caffeine on demand to the teams who work tirelessly behind-the-scenes to put on the conference. With two times the caffeine of regular coffee and a variety of bold yet smooth flavors, High Brew will help keep the party going around the clock.