Hilton signs on as official sponsor for WorldPride
Participating in this sponsorship deal:
About Sponsor:
Hilton Hotels & Resorts is an international chain of full-service hotels and resorts founded by Conrad Hilton and now owned by Hilton Worldwide. Hilton hotels are either owned by, managed by, or franchised to independent operators by Hilton Worldwide. Hilton Hotels became the first coast-to-coast hotel chain of the United States in 1943. As of 2010, there are now over 530 Hilton branded hotels across the world in 76 countries across six continents. The company places marketing emphasis on business travel, but also owns and operates a number of resorts and leisure-oriented hotels in popular vacation destinations around the world. The company's Hilton HHonors guest loyalty program is one of the largest of its kind and has numerous partnerships with airlines and car rental companies. The company's global headquarters are located in Tysons Corner, Virginia.
About Property:
WorldPride, organised by InterPride, is an event that promotes lesbian, gay, bisexual and transgender issues on an international level through parades, festivals and other cultural activities. Founded by Paul Stenson. From 2014, the 45th anniversary of the Stonewall Riots, the event will be held on a five-year cycle. The Inaugural WorldPride was held in Rome in 2000, subsequently the second WorldPride was awarded to Jerusalem in 2006. WorldPride 2012 was awarded to London and coincides with the 19th Annual Europride. The selection of WorldPride 2014 was chosen on October 18, 2009; the two candidates were Toronto and Stockholm, with Toronto winning on the second round of voting. The host cities are selected by InterPride, an international association of pride coordinators, at their Annual General Meeting.