Snapshot
May 28, 2020

Hyundai signs on as title sponsor for IMSA Monterey Grand Prix

Participating in this sponsorship deal:

Screen shot 2016 08 15 at 1.23.01 pm Monterey

About Sponsor:

Hyundai Motor Company is a Korean automaker which along with Kia comprises the Hyundai Kia Automotive Group, the world's fourth largest automaker as of 2009. As of 2009, it is the world's fastest growing automaker. In 2008, Hyundai ranked as the eighth largest automaker.

About Property:

The IMSA Monterey Grand Prix is a sports car race held annually at WeatherTech Raceway Laguna Seca by the International Motor Sports Association (IMSA). The event began in 1950 as a race on the roads of Pebble Beach, California. In 1951, it was added to the new SCCA National Sports Car Championship. When Laguna Seca Raceway was built in 1957, the races moved there. The event fell dormant after the National Championship was discontinued in 1957, but was revived by the SCCA's new United States Road Racing Championship in 1963. The race fell dormant again in 1969, and was revived in 1973 with the IMSA GT Championship.

Activation Locations
Read More
Hyundai's N Brand is a perfect match for the IMSA series and Laguna Seca's 11-turn, 2.238-mile road course that includes the famous Corkscrew turn. Hyundai sees this partnership as a great opportunity to showcase the high performance N Brand to fans of sports car racing and automotive enthusiasts.
Read more at https://www.prnewswire.com »
Comparable Deals
Nearby Deals

View cost of comparable deals

Signup as Professional
Deal Analysis

View Deal Details

Signup as Professional
People
<2>View Deal Makers Signup as Professional