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November 06, 2014

Infineon Technologies signs on as naming rights partner for Sonoma Raceway

Participating in this sponsorship deal:

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About Sponsor:

Infineon Technologies AG is a German semiconductor manufacturer founded on 1 April 1999, when the semiconductor operations of the parent company Siemens AG were spun off to form a separate legal entity. As of 30September2012, Infineon has 26,658 employees worldwide. In fiscal year 2012, the company achieved sales of €3.904 billion.

About Property:

Sonoma Raceway, formerly known as Sears Point Raceway and Infineon Raceway is a 2.52-mile (4.06 km) road course and drag strip located on the landform known as Sears Point in the southern Sonoma Mountains near Sonoma, California, USA. The course is a complex series of twists and turns that go up and down the hills. It is host to one of only five national NASCAR races each year that are run on road courses (including two races at Watkins Glen International in Watkins Glen, New York and the Nationwide Series-only races at Circuit Gilles Villeneuve in Montreal, Quebec, Canada and Road America in Elkhart Lake, Wisconsin). It is also host to the IndyCar Series and several other auto races and motorcycle races such as the American Federation of Motorcyclists series.

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On Tuesday, it was reported that Infineon Technologies is pulling its name from the Sonoma, Calif., road course when its contract expires in May. The track was known as Sears Point Raceway until June 2002, then Infineon Raceway until this week. The 10-year deal was reportedly worth $34.4 million to SMI.
Read more at www.autoweek.com »
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