Aveva signs on as title sponsor for New Hampshire Motor Speedway
Participating in this sponsorship deal:
About Sponsor:
AVEVA Group plc[3] is a British multinational information technology company headquartered in Cambridge, United Kingdom. It provides engineering design, information management solutions, and CAD/CAM software, including specialised technology consulting services for the plant, power and marine industries.
About Property:
New Hampshire Motor Speedway is a 1.058-mile oval speedway located in Loudon, New Hampshire which has hosted NASCAR racing annually since the early 1990s, as well as an IndyCar weekend and the oldest motorcycle race in North America, the Loudon Classic. Nicknamed "The Magic Mile," the speedway is often converted into a 1.6-mile road course, which includes much of the oval.
With an emphasis on enhancing the fan experience, ISM Connect is a picture-perfect partner for New Hampshire Motor Speedway. The innovator in sports venue digital activation will headline the Sunday, Sept. 24 Monster Energy NASCAR Cup Series race, which speedway officials announced on Thursday will now be entitled the ISM Connect 300.
Read more at www.nhms.com »
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