Jack's Abby signs on as official sponsor for Boston Celtics
Participating in this sponsorship deal:
About Sponsor:
Jack’s Abby Craft Lagers has been brewing world class lager using traditional German standards and American innovation since 2011. Founded by three brothers, Jack, Eric, and Sam Hendler, Jack’s Abby has become a mainstay of the craft brewing scene in the Northeast and nationwide. The Jack’s Abby Beer Hall & Kitchen in Framingham, MA, features a 5,000 sq. foot tasting room, restaurant and private event space. With 24 different lagers on tap and brewery-only special releases, the Beer Hall has become a destination for serious beer-drinkers.
About Property:
The Boston Celtics are a National Basketball Association team based in Boston, Massachusetts. They play in the Atlantic Division of the Eastern Conference. Founded in 1946, the team is currently owned by Boston Basketball Partners LLC. The Celtics play their home games at the TD Garden, which they share with the Boston Bruins of the NHL. The Celtics' 17 NBA Championships are the most for any NBA franchise, with their Western Conference rival, the Los Angeles Lakers, following behind with 16 NBA Titles. From 1957 to 1969, the Celtics dominated the league winning 11 championships in 13 years, and eight in a row , the longest consecutive championship streak of any North American pro sports team.