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July 05, 2018
Jameson Irish Whiskey signs on as official sponsor for Great American Beer Festival

Participating in this sponsorship deal:

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About Sponsor:

Jameson is a single distillery Irish whiskey produced by the Irish Distillers subsidiary of the French distiller <a href="http://sponsorpitch.com/sponsors/417">Pernod Ricard</a>. Jameson is similar in its adherence to the single distillery principle to the single malt tradition, but Jameson blends column still spirit with Single pot still whiskey, a combination of malted barley with unmalted or "green" barley distilled in a pot still.

About Property:

According to the Guinness Book of World RecordsĀ®, there is no other place on earth where a beer aficionado can find more beers on tap. The Great American Beer Festival is the American brewing industry's top public tasting opportunity and competition. Tasting sessions will offer attendees the opportunity to tour America's brewing landscape, one ounce at a time, by sampling more than 2,000 different beers from more than 450 of the nation's finest breweries. The GABF gathers practically every type of beer from all of the regions of the country, and they are arranged geographically on the festival floor. The festival allows visitors to taste the largest number and the widest variety of hand-crafted products in the American beer industry.

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The Brewers Association (BA) announced a sponsorship deal earlier this week to feature a Buffalo Wild Wings branded pop-up sports bar on the floor of the Great American Beer Festival (GABF), its marquee tasting and judging event held annually in Denver.
Read more at https://www.brewbound.com »
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